Are you a visionary entrepreneur who’s experimented with AI like ChatGPT, only to feel… underwhelmed? 🤔
Maybe you’ve found it helpful for basic tasks, but it doesn’t truly get your unique business, your specific niche, or your distinct voice. Perhaps you’ve even thought, “AI is a bit stupid,” or that it just churns out generic content.
In this game-changing bonus episode of The Lighthouse Sessions, your host Jeff Borschowa takes the guest seat to reveal a truth many AI gurus won’t: “It is the poor craftsman that blames their tools.”
If AI isn’t working for you, it’s time to ask how you’re using it. Jeff argues that if you’re not leveraging Custom GPTs, you’re fundamentally using tools like ChatGPT wrong.
He’s not just talking about fancy prompts; he’s pulling back the curtain on his personal, meticulous process for building highly specialized AI models that act as expert partners, tailored precisely to his needs and the needs of his ideal clients.
🚀 Inside This Episode, You’ll Discover:
Why Specialization is Key: Learn why Jeff has created 47 custom GPTs (and counting!) and how each one is a specialist designed to perform specific tasks exceptionally well, moving beyond the limitations of generalist AI.
AI as an Amplifier of Your Brilliance: Stop seeing AI as a replacement and start seeing it as a powerful amplifier of your existing skills, knowledge, and unique entrepreneurial vision. Jeff shares how, when used correctly, AI can help us become better humans and more effective leaders.
The “Soul Doc” Method: Uncover Jeff’s unique concept of creating a “Soul Doc” for every custom GPT—a living blueprint that ensures your AI is deeply aligned with your objectives, expert knowledge, and even your brand’s voice. This is how you make AI truly your own.
Filtering the Noise for Strategic Gold: Tired of generic, surface-level AI responses? Jeff reveals his technique of defining “expert categories” and “shadow experts” to meticulously filter the vastness of Large Language Models, ensuring your custom GPT draws from the best, most relevant information.
Building Your “Merlin”: Hear how Jeff created his own AI assistant, “Merlin Polymathus,” specifically trained to help him build other custom GPTs, streamlining the process and ensuring consistency.
From Tactical Tasks to Strategic Insights: See a practical example with Jeff’s “Sun Tzu” GPT, designed not just for content creation, but for sophisticated strategic analysis, like ensuring business plans are strategically sound, not just tactically busy.
Empowering Your Team: For visionary founders leading teams, learn how guiding your team to build their own custom GPTs can elevate their work, ensuring tasks are done faster, better, and to a consistent, high standard.
If you’re a founder who craves clarity, desires tools that adapt to your way of thinking (not the other way around), and wants to build a business where your unique genius can truly shine, this episode is your roadmap.
Jeff doesn’t just show you the “how”; he explains the crucial “why” behind creating AI that truly serves visionary work.
Stop wrestling with generic AI and start crafting intelligent partners that understand your world. This isn’t about becoming an AI programmer; it’s about becoming a more effective visionary.
🔥 Watch now to transform your relationship with AI!